Four-Week Campaign Featuring Stories Behind the Making of “Tucson Too Late” Goes Nationwide Today Across Cumulus Media’s Country Stations
ATLANTA, GA – October 9, 2023 — Cumulus Media (NASDAQ: CMLS) announces the launch today of the ninth installment of its exclusive multi-part audio series, Your Music First, featuring multi-Platinum, CMA award-winning Country artist Jordan Davis and his new single, “Tucson Too Late.” The campaign will air over the next four weeks on Cumulus Media’s Country radio stations across the U.S. and will give Country fans a look at how the single was made, with exclusive behind-the-scenes stories that bring additional dimension and flavor to the music and artist.
Greg Frey, VP of Music Partnerships, Cumulus Media, said: “With “Tucson Too Late,” Jordan Davis extends his string of Country hits with another great example of his expert storytelling and infectious melodies. I’m thrilled to partner with our friends at MCA Nashville on Your Music First to give our listeners unique insight into Jordan’s life and personality through his own words.”
David Friedman, VP/Promotion, MCA Nashville, commented: “We are thrilled to have Jordan Davis’ latest single, ‘Tucson Too Late,’ be selected for the Cumulus Your Music First program. Country radio has always been an integral part and steadfast supporter of Jordan’s career – from his debut single going #1 to being the current reigning CMA Song of the Year winner and a current CMA nominee with six career #1’s. This modern Country classic reinforces Jordan’s versatility and place as the format’s newest superstar, and we are proud to partner with Cumulus on this great opportunity.”
Cumulus Media debuted the high-profile Your Music Firstcampaign in February to highlight new music in a unique way by sharing with radio listeners the thoughts of the biggest stars in different formats in a series of revealing and exclusive vignettes across AC, Alternative, CHR, Country, Hot AC, Rock and Urban formats. The shows feature artist commentary on the song, with artists presenting different aspects of their song’s personal meaning, the inspiration behind the music, and insights on their life and career. Previous Your Music First campaigns have featured Valory Music Co. recording artist Thomas Rhett’s “Angels (Don’t Always Have Wings),”Republic Records recording artist Shania Twain’s “Giddy Up!,”Capitol Records Nashville recording artist Darius Rucker’s “Fires Don’t Start Themselves,” Thirty Seconds To Mars’ “Stuck,” Atlantic Records recording artist Janelle Monáe’s “Lipstick Lover,” Broken Bow Records recording artist Lainey Wilson’s “Watermelon Moonshine,” Warner Music Nashville recording artists Dan + Shay’s “Save Me The Trouble,” and Atlantic Records recording artist Gucci Mane’s “There I Go.”
About Cumulus Media
Cumulus Media (NASDAQ: CMLS) is an audio-first media company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 403 owned-and-operated radio stations across 85 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and many other world-class partners across more than 9,400 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the Cumulus Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.
About Jordan Davis
Multi-Platinum, CMA award-winning entertainer Jordan Davis recently earned his sixth career #1 at country radio with his 2X platinum hit, “Next Thing You Know.” The record marked the Shreveport, Louisiana native’s third consecutive #1 off of his album, “Bluebird Days,” which also featured his Platinum-selling single, “What My World Spins Around” and the CMA and NSAI Song of the Year winning single, the 2X Platinum multi-week #1, “Buy Dirt.” Having earned “comparisons to Keith Whitley” (The Tennessean) with music that will “knock the wind out of you” (Taste of Country), Davis has solidified himself as one of the industry’s top singer/songwriters.Awarded Best New Country Artist (2019) at the iHeartRadio Music Awards, he was named Billboard’s Top New Country Artist of 2018 and earned back-to-back ACM New Male Vocalist nominations. With more than 4 BILLION streams worldwide, Davis celebrated a breakthrough year in 2022-3. The CMA and iHeart Award winning artist earned numerous nominations at the Billboard, AMA, and ACM awards-including his first nomination for ACM Male Vocalist of the Year- won CMA and NSAI Song of the Year, and became one of the most in-demand hitmakers in the industry through a combination of new tracks and fan-favorites. Featured by American Songwriter, The Tennessean, Billboard, and more, Davis’ latest album, the GOLD-certified Bluebird Days, debuted to rave reviews in February 2023, with Billboard noting “Davis soars on ‘Bluebird Days’” and Entertainment Focus echoing, “Jordan Davis comes of age on new album ‘Bluebird Days’ and shows the world the type of mature, meaningful and melodic songwriter he is.” The “rich, deep, meaningful album” (Entertainment Focus) digs deep into Davis’s personal experiences and offers a wide range of emotions and memories, matched by his signature sound blending traditional and contemporary genres and style, with Taste of Country noting, “It’s not just the lyrics…it’s the way he summarizes life, love, family….….anyone can be excused for feeling a bit breathless by the time he finishes what we’re going to predict will be the 2023 CMA winner for Song of the Year.” His headlining arena tour, the 2023 DAMN GOOD TIME Tour will kick off this August (8/31) in Atlanta at the Roxy before heading to Nashville on Labor Day Weekend (9/1), Philadelphia (10/5), New York (10/6) and Boston (10/7) before wrapping in Las Vegas in October (10/21). For a full list of tour dates and ticket sales information, visit www.jordandavisofficial.com.
Lisa Dollinger, Dollinger Strategic Communication for Cumulus Media, 512.633.4084, firstname.lastname@example.org.