Cumulus Media Welcomes Return of Will Pendarvis to Atlanta’s Legendary 99X
Pendarvis Comes Home to 99X as Afternoon Drive Personality and Assistant Program Director for the Newly Re-Launched Alternative Rock Station
ATLANTA, GA – March 31, 2023 – Cumulus Media (NASDAQ: CMLS) announces that Atlanta Alternative Rock radio personality Will Pendarvis will return to the legendary 99X (WNNX-FM) as On-Air Host, Afternoon Drive, and Assistant Program Director, beginning Monday, April 17, 2023. Pendarvis, a cult favorite with Atlanta radio listeners, is one of the original members of the 99X on-air team that helped define Alternative Rock and a generation, launching 99X in 1992 with Sean Demery and Leslie Fram.
Pendarvis can be heard weekdays from 3:00pm-7:00pm ET on 99X, which re-launched to an appreciative audience of 99X fans in December and last month, welcomed the return of original 99X morning hosts, Leslie Fram and Steve Barnes to Mornings on 99X. Pendarvis’ Afternoon Drive program will air all-new content as well as classic segments from the legacy show. The show can also be streamed on https://99xatl.com/ or via the 99X app.
Brian Philips, Chief Content Officer, Cumulus Media, said: “Will’s arrival is yet another landmark moment for the re-born 99X. Will personifies the 99X vibe, always has— he’s a soulful, one-in-a-million bundle of surreal contradictions. He is cosmically imaginative, lightning-fast with deadpan, self-deprecating humor, and of course, he’s a master class professor in all things Rock. We’ve still got a few rabbits to pull from the Original 99X hat, but securing Will’s return is as epic as anything the new station has done.”
Pendarvis commented: “Everybody knows however awesome it is to travel, nothing beats the feeling of finally getting home. In a huge sense, that is exactly what I’m doing. Going back to the people and the place that is ‘home’ for me… and I could NOT be more excited about coming home to 99X! It’s a once-in-a-lifetime opportunity – happening AGAIN!”
For more information or to stream 99X, visit: https://99xatl.com/.
About Cumulus Media
Cumulus Media (NASDAQ: CMLS) is an audio-first media company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 404 owned-and-operated radio stations across 85 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and many other world-class partners across more than 9,400 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the Cumulus Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.
Contact: Lisa Dollinger, Dollinger Strategic Communication for Cumulus Media, firstname.lastname@example.org and 512.633.4084.