Cumulus Media Brings Together the Bloomington, IL, Community to Raise $101,705 for Children’s Cancer Treatment and Research in 15th Annual Radiothon for St. Jude Children’s Research Hospital
BLOOMINGTON, IL – February 20, 2023 — Cumulus Media (NASDAQ: CMLS) announces that its radio stations 101.5 WBNQ-FM (AC), B104/WBWN-FM (Country), and WJBC-AM (News/Talk) in Bloomington, IL, joined forces to raise $101,705 for children’s cancer treatment and research through the 15th Annual Radiothon for St. Jude Children’s Research Hospital. The two-day fundraising event was held on Thursday, February 9th, and Friday, February 10th between 6:00am and 7:00pm, to support the lifesaving mission of St. Jude that no child should die in the dawn of life.
The three popular stations broadcasted live from Cumulus Bloomington studios and on social media through live stream, with special guests, interviews and more to support the kids of St. Jude. All funds raised by the Radiothon will go directly to St. Jude Children’s Research Hospital and will support St. Jude patients and families who never receive a bill from St. Jude for the cost of treatment, travel, housing or food. At St. Jude, no child is denied treatment based on race, religion, or a family’s ability to pay. Since St. Jude opened its doors in 1962, the survival rate for childhood cancer has risen from 20% to more than 80% today.
Dana Bell, Promotions Director and Event Planner, Cumulus Bloomington, said: “Year after year, our listeners and sponsors show an unbelievable amount of support for the kids of St. Jude Children’s Research Hospital. We thank them for their generosity as they join with us to make a difference in the lives of children and families fighting cancer and other life-threatening diseases. There are so many families in our community who directly benefit from what these Partners in Hope do when they donate money, and it’s great to see our community come together for such an important cause.”
To donate to St. Jude Children’s Research Hospital, visit: https://www.stjude.org/donate/radio.html?promo=country-cares&sc_cid=ptn88900&source_code=ORQWBWNII23.
About St. Jude Children’s Research Hospital®
St. Jude Children’s Research Hospital® is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. Our purpose is clear: Finding cures. Saving children®. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since the hospital opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent, and St. Jude won’t stop until no child dies from cancer. St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live.
Join the St. Jude mission by visiting stjude.org, liking St. Jude on Facebook (facebook.com/stjude) and following on Twitter (@stjude).
About Cumulus Media
Cumulus Media (NASDAQ: CMLS) is an audio-first media company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 404 owned-and-operated radio stations across 85 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and many other world-class partners across more than 9,400 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the Cumulus Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.
Contact: Lisa Dollinger, Dollinger Strategic Communication for Cumulus Media, 512.633.4084, email@example.com.