CUMULUS MEDIA’s New Country 96.3 and 99.5 The Wolf Raise $630,000 for Cook Children’s in Two-Day Country for the Kids Radiothon

Cumulus Dallas/Fort Worth Has Raised More Than $2,330,000 for Children’s Miracle Network Over the Last Eight Years

Fort Worth, TX, December 13, 2021 – Cumulus Dallas/Fort Worth radio stations New Country 96.3 (KSCS-FM) and 99.5 The Wolf (KPLX-FM) announce that they raised $630,000 for Cook Children’s, a Children’s Miracle Network Hospital in Fort Worth, TX in a successful two-day Country for the Kids Radiothon. The stations joined forces to raise money for Cook Children’s on Thursday, December 9th and Friday, December 10th, with on-air talent from each station taking to their microphones in the two-day Country for the Kids Radiothon simulcast.

The stations created a satellite studio for the Radiothon in the Cumulus Dallas studios in order to have the on-air talent broadcast together, as visitors are not permitted at Cook Children’s due to on-going COVID-19 concerns. The stations utilized video streaming platforms to interview hospital patients, their families, and staff who were at the hospital or their homes during the broadcast. The stations also used their respective social media platforms to gain additional donations and live-streamed the entire two-day broadcast on their Facebook pages.

Mike Preston, Program Director, KSCS-FM and KPLX-FM, said: “Our North Texas listeners once again have stepped up and supported Cook Children’s beyond our wildest dreams. This event is a perfect example of the power of local radio—two local radio stations, in fact, working together with the audience for the greater good.”

2021 marks the eighth Cook Children’s Radiothon broadcast for KSCS and the second Cook Children’s Radiothon broadcast for KPLX. Cumulus Dallas/Fort Worth has raised more than $2,330,000 for the Children’s Miracle Network Hospital during their eight-year partnership.

Money raised through the Country Cares for Kids Radiothon will be used to fund the areas where the need is greatest at Cook Children’s. This includes, but is not limited to, the daily care of patients and their families, enhancement of programs, and investing in innovative equipment that is up-to-date with the latest advances in medicine and technology.

Country for the Kids Radiothon was presented by EECU. The phone bank was sponsored by CornerStone Staffing and CornerStone Medical. Other supportive businesses include Cutting Edge Haunted House, Albertson’s, Tom Thumb, Dave & Busters, Aflac, Sun & Ski Sports, Freeman Toyota, McDonald’s, and Andretti Indoor Karting & Games.

About CUMULUS MEDIA

CUMULUS MEDIA (NASDAQ: CMLS) is an audio-first media company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. CUMULUS MEDIA engages listeners with high-quality local programming through 412 owned-and-operated radio stations across 86 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and many other world-class partners across nearly 7,300 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the CUMULUS Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. CUMULUS MEDIA provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. CUMULUS MEDIA is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.

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