Amount Raised for The Compassion Fund of Variety Sets New Record
Des Moines, IA, December 9, 2021 — Cumulus Media announces that Des Moines Country radio station 92.5 KJJY has set a new fundraising record during its Two Days of Compassion Radiothon for the Compassion Fund of Variety – The Children’s Charity. The station raised a grand total of $150,066 through the radiothon, which was held Tuesday and Wednesday, December 7th and 8th, from 6am-6pm on 92.5 KJJY. The radiothon also put 525 teddy bears into the arms of children in local hospitals.
Variety’s Compassion Fund benefits families with hospitalized children at Mercy Des Moines and Blank Children’s Hospital and allows social workers to identify needs and distribute funds directly to families who are struggling financially. The Compassion Fund was designed to help alleviate the stress and financial burden a family faces while their child is hospitalized. Expenses may include gas cards, meals for a parent, phone/heat/water/electricity bills, care for siblings of a sick child, a birthday cake for a sick child in hospital and (coming soon) Sleep Sacks to help prevent SIDS in newborn babies in Des Moines area hospitals.
Jack Taddeo, Vice President/Market Manager, Cumulus Des Moines, said: “I’m so impressed with the response from KJJY fans and the level of commitment they have in supporting this annual event. To see and feel the impact that Variety, The Children’s Charity has here in Iowa is truly heartening.”
Andrew Vonahnen, Program Director, 92.5 KJJY, said: “It takes an incredible amount of work to pull these radiothons off, let alone break records in the process! To everyone who played a part in this success, thank you! Huge thanks to 92.5 KJJY’s Big John McCoy, Tony Conrad, Chad Taylor, and Jacob Beals for the amazing job sharing this story on the air and bringing it to KJJY listeners!”
For more information about Variety – The Children’s Charity or to donate to the Compassion Fund, visit: https://www.varietyiowa.com/compassion.
About Cumulus Media
Cumulus Media (NASDAQ: CMLS) is an audio-first media company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 412 owned-and-operated radio stations across 86 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and many other world-class partners across nearly 7,300 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the CUMULUS Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.
Contact: Lisa Dollinger, Dollinger Strategic Communication for Cumulus Media, 512.633.4084, email@example.com.