Cumulus Media Appoints Nadia Cowart as Digital Sales Manager for Beaumont/Lake Charles

BEAUMONT, TX, and LAKE CHARLES, LA, November 16, 2021 – Cumulus Media announces that it has appointed Nadia Cowart as Digital Sales Manager for Cumulus Beaumont, TX/Lake Charles, LA. Cowart, who was previously Promotion Manager for Cumulus Beaumont/Lake Charles from 2002 through 2008, rejoins the company from KBMT-K-JAC12 News in Beaumont, where she was Marketing Director. A native of Southeast Texas, Cowart has over 20 years’ experience in helping grow businesses and communities in the area. She holds a Bachelor’s degree in Business from UTMB.

Elizabeth Blackstock, Vice President/Market Manager, Cumulus Beaumont/Lake Charles, said: “Nadia is an experienced marketing and sales professional in both of our markets, and we are excited that she is returning to Cumulus to help lead our digital sales department. She understands what our communities need to grow and has worked with area businesses and non-profit organizations to achieve their objectives through effective digital strategies.”

Nadia Cowart commented: “The way to build a better community is to listen and let every voice be heard. Cumulus Beaumont/Lake Charles has deep roots in our region and delivers on its promise to help advertisers engage with the community 24/7/365 through our popular platform of radio stations, websites, social media, events and more. I am excited to work with our customers and with the entire Cumulus Beaumont/Lake Charles team and look forward to doing great things together!”

Cumulus Media owns and operates four radio stations in Beaumont, TX, including: Q94/KQXY-FM (CHR); Magic 102.5/KTCX-FM (Urban); KAYD 101.7/KAYD-FM (Country); and Sports Radio 1450AM/1510AM/KIKR-AM/KBED-AM (Sports). Cumulus Media owns and operates six radio stations in Lake Charles, LA, including: NASH Icon 97.9/KQLK-FM (Country); Hot 103.3/KBIU-FM (Rhythmic CHR); Super Talk 1400/KAOK-AM (News/Talk); Rock 101/KKGB-FM (Classic Rock); CBS Sports Radio/1580 KXZZ-AM (Sports); and KYKZ 96/KYKZ-FM (Country).

About Cumulus Media

Cumulus Media (NASDAQ: CMLS) is an audio-first media company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 412 owned-and-operated radio stations across 85 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and many other world-class partners across nearly 7,300 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the CUMULUS Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.

Contact: Lisa Dollinger, Dollinger Strategic Communication for Cumulus Media, 512.633.4084, lisa@dollcomm.com.