DETROIT, MI, November 12, 2021 – Cumulus Media announces that New Country 93.1 (WDRQ-FM) in Detroit held the Broadway’s Veterans Matter Honor-Thon on Thursday, November 11, 2021, driving emergency funds to provide 10 local homeless veterans with long-term housing. The Honor-Thon was presented by FreeStar Financial Credit Union.
The Honor-Thon aired on New Country 93.1 from 6:00am-10:00am during the morning show. In those four hours, listeners donated $7,100. During the 8:00am hour, sponsor JDog Junk Removal provided a match hour incentive to double donations up to $900, bringing the funds raised to a total of $8,000 – enough to provide long-term housing to 10 area homeless veterans.
Broadway, On-Air Host, New Country 93.1, said: “Today, we shared many stories from veterans about their time served, and their feelings about homeless veterans. Their inspirational tales inspired our listeners to open their wallets and give a hand up to our deserving heroes. Detroit has the most generous listeners I have ever experienced in my 20+ years in radio.”
Shawn A. Clark, Executive Director, Veterans Matter, commented: “Veterans Matter has helped to house over 5,000 veterans nationwide, and thanks to Cumulus Media and the Honor-Thon that is currently going on – we are that much closer to housing a thousand more! We can’t thank all of you enough for making sure that our brothers and sisters have a safe place to call home this winter!”
Veterans Matter is a program of 1Matters.org, a Toledo-based non-profit 501c3 sparked and supported by singer John Mellencamp. The organization works directly with the U.S. Department of Veterans Affairs to identify veterans in need and move them from the streets to permanent housing. Veterans Matter has a 100% success rate housing homeless vets in long-term housing, and a 91% success rate keeping them housed. Learn more, and discover more ways to help, by visiting VeteransMatter.org.
For more information about New Country 93.1’s Honor-Thon, visit: https://www.newcountry931.com/honorthon/.
About Cumulus Media
Cumulus Media (NASDAQ: CMLS) is an audio-first media company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 412 owned-and-operated radio stations across 86 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and many other world-class partners across nearly 7,300 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the CUMULUS Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.
Contact: Lisa Dollinger, Dollinger Strategic Communication for Cumulus Media, 512.633.4084, firstname.lastname@example.org.