BUFFALO, NY, November 8, 2021 – Cumulus Media announces that it has appointed on-air personality Cassiday Proctor to two new on-air posts within the company’s radio station group. Proctor moves to Mornings on Buffalo, NY, Alternative Rock station, 103.3 The Edge (WEDG-FM). She also now hosts Middays on Adult Contemporary station Classy 100 (WXKC-FM) in Erie, PA. Proctor was previously Midday host for 95.7 The Vibe (KCHZ-FM), and Afternoon host, 105.1 the X (KCJK-FM), both in Kansas City, MO, where she also served as Spotter for the Kansas City Chiefs.
Prior to that, she was Co-Host, Mornings, and Host, Afternoons, on 106.5 The Arch (WARH-FM) in St. Louis, MO. She also hosted Mornings on Star 94 (WSTR-FM) in Atlanta, GA, and co-hosted mornings on Kiss 95.1 (WNKS-FM) in Charlotte, NC. Proctor started her radio career in 2008, as a member of the on-air team of The JB and Sandy Morning Show on Mix 94.7 (KAMX-FM) in Austin, TX. Proctor holds a BFA in Theatre Performance from Wichita State University.
Jim Riley, Vice President/Market Manager, Cumulus Buffalo-Erie, said: “Cassiday’s track record of success in major market morning shows and her time on the nationally syndicated Bert Show made her a great candidate for this job. The fact that she married into a Buffalo family, and this is where she wants to live and raise a family made her the obvious choice. We’re very lucky.”
Cassiday Proctor commented: “I am thrilled that my journey with Cumulus brings me to Buffalo. To get back into morning drive was my dream, and to be able to do it in a city I love is the ultimate career win for me. Thanks to Donna Baker and the KC team for being so gracious in this process, and thank you to Jim Riley, Joe Siragusa, and John Dimick for believing in me and trusting me with this opportunity.”
About Cumulus Media
Cumulus Media (NASDAQ: CMLS) is an audio-first media company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 412 owned-and-operated radio stations across 86 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and many other world-class partners across nearly 7,300 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the CUMULUS Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.
Contact: Lisa Dollinger, Dollinger Strategic Communication for Cumulus Media, 512.633.4084, email@example.com.