Cumulus Dallas Taps Bruce Collins as Program Director for NewsTalk WBAP 820 AM and News & Information KLIF 570 AM

DALLAS, TX, August 31, 2021 – Cumulus Media announces that it has appointed Bruce Collins as Program Director for Dallas radio stations NewsTalk WBAP 820 AM/99.5 FM-HD2 and News & Information KLIF 570 AM/96.3 FM-HD2. Collins joins Cumulus Media from Alpha Media in Portland, OR, where he was Spoken Word Content Director and Operations Manager for FM News 101/101.1 KXL; Freedom 970/KUFO-FM; 750/102.9 The Game/KXTG; and the Radio Northwest Network. Prior to that, Collins was Program Director of iHeartMedia’s 1150 WJBO and 1210 The Score/WLRO in Baton Rouge, LA. He has also programmed stations in markets including Atlanta, Cincinnati, Columbus, Nashville and Oklahoma City for iHeartMedia/Clear Channel.

Dan Bennett, Regional Vice President, Cumulus Media, said: “After a nationwide search, Bruce Collins’ history of winning in News/Talk in Portland made him the obvious choice to lead our talented team in Dallas. His perceptions and analysis of our brands convinced me he should be our next programming leader.”

Bruce Collins commented: “I cannot thank Dan Bennett enough for the opportunity to program two heritage stations like WBAP and KLIF. I look forward to working with the entire Cumulus Dallas/Fort Worth staff and producing stimulating, thought provoking, informative, entertaining content each and every day.”

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ABOUT Cumulus Media

Cumulus Media (NASDAQ: CMLS) is a leading media, advertising, and marketing services company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 413 owned-and-operated radio stations across 86 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, CNN, the AP, the Academy of Country Music Awards, and many other world-class partners across nearly 7,300 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through the CUMULUS Podcast Network, its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit

Contact: Lisa Dollinger, Dollinger Strategic Communication for Cumulus Media, 512.633.4084,