Albuquerque’s Magic 99.5 Turns Up Its Music Mix With Today’s Hits and Yesterday’s Favorites; Announces New On-Air Lineup for 2021

– Popular Nationally Syndicated “Bob & Sheri” Morning Show Debuts Today on Magic 99.5, Albuquerque’s At-Work Station

– Magic 99.5’s “Doug & Duran” Hosts Tag Team Live in Afternoons and Middays

ALBUQUERQUE, NM, January 11, 2021 — Cumulus Media announces that it will launch a new weekday programming lineup on Magic 99.5/KMGA-FM, Albuquerque’s At-Work Station. Starting today on Magic 99.5, the music will feature “Today’s Hits & Yesterday’s Favorites”, with new songs from artists like Taylor Swift, Maroon 5 and Ed Sheeran, and favorites from the 80’s and 90’s like Prince, Journey, and The Backstreet Boys. In addition, Magic 99.5 kicks off a fresh new on-air schedule for the new year, with the debut of the popular nationally syndicated Bob & Sheri morning show, airing weekdays from 5:00am-9:00am. Doug Durocher and Steph Duran, hosts of the station’s previous morning show, Doug & Duran, will now air back-to-back in afternoons and middays, with Duran following Bob & Sheri from 9:00am-2:00pm, and Durocher broadcasting from 2:00pm-7:00pm. Intelligence for Your Life with John Tesh moves from middays to evenings from 7:00pm-Midnight.

Kris Abrams, Operations Manager/Program Director, Magic 99.5/KMGA-FM, said: “Getting live midday and afternoon shows back on Magic 99.5 with great talents like Steph and Doug will provide the entertainment and companionship the Magic at-work audience craves. Bob & Sheri are one of the best morning shows around and are so very compatible with what we do on Magic. It’s a win-win-win for our listeners with this strong new weekday lineup!”

Abrams noted: “These are the right moves at the right time. Magic is always one of the most listened-to stations throughout the holiday season with all-Christmas music. To come right out of that with these upgrades will not only make longtime listeners happy, but will also convert a lot of new fans still listening after the holiday.”
 

Jeff Berry, Vice President/Market Manager, Cumulus Albuquerque, commented: “Magic has long been Albuquerque’s at-work station. Bob & Sheri start things off in a big way, and then Steph and Doug take it live all day – That creates an unmatched platform for our clients to get their message out to the Magic audience.”

For more information, visit: https://www.magic995abq.com/.

About Cumulus Media

Cumulus Media (NASDAQ: CMLS) is a leading audio-first media and entertainment company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 416 owned-and-operated stations across 85 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the Masters, the Olympics, the Academy of Country Music Awards, and many other world-class partners across nearly 8,000 affiliated stations through Westwood One, the largest audio network in America; and inspires listeners through its rapidly growing network of original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through on-air and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visit www.cumulusmedia.com.

Contact: Lisa Dollinger, Dollinger Strategic Communication for Cumulus Media, 512.633.4084, lisa@dollcomm.com.