New Study Underscores Local Radio’s Impact for Political Candidates
Political Ads Tied to Local Radio Stations Perform BetterAM/FM Radio Turns Out Swing Voters NEW YORK, NY – September 6, 2022 – The Cumulus Media (NASDAQ: CMLS) | Westwood One Audio Active Group® (AAG) today released a brand-new analysisof two non-traditional creative approaches to political ads.